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Pay Per Click and Google Adsense - How To Build Your Website Profits With Targeted Traffic

With pay per click and Google Adsense you can build your affiliate marketing business with targeted traffic. This has become a very effective way to earn online profits. And if your website is rich with original quality content and you want to earn more profit, you can use Google Adsense to drive your profits.

Why Use Pay Per Click To Promote Affiliate Marketing?

Affiliate marketing is one of the simplest and one of the most effective ways to earn profits online. Online retailers can benefit from affiliate marketing programs, because affiliate marketing actually works for merchants as well as it works for the affiliates. Many affiliate programs pay up to 75% commission.

There are many different methods on how the merchant can compensate the affiliate for their services, and for the webmaster, these methods simply are a great way to make cash using these types of services.

Here are the 3 types of compensation with affiliate programs:

1. Pay-per-click

2. Pay-per-lead

3. Pay-per-sale

The pay per click method is the method most preferred by many affiliates, for their sites visitor would only have to visit the advertisers site for them to receive money if the visitor clicks on one of the ads. In general this is how Google AdSense works. The traffic is targeted with the right type of original content on the webmasters website.

The other two methods, (pay per lead) and (pay per sale) on the other hand, are sometimes preferred by merchants, as they would only have to compensate you if your visitor becomes one of their customers or if the visitor would actually purchase their products or services.

Building large profits with affiliate marketing programs does not depend so much on the compensation method as it does on the targeted traffic generated to your site. A website that can attract more targeted visitors would generally have the greater chance of profiting in affiliate marketing programs.

How Does Google Adsense Relate To Pay Per Click?

Google Adsense is actually an affiliate marketing program in its own right. With Google Adsense, Google acts as the intermediary for the affiliates and the merchants. The merchant, or the advertiser, would simply sign up with Google and provide text ads pertaining to their products and services. These ads, which are actually links to the advertisers website, would then appear on Google searches as well as on the websites owned by the affiliates, or by people who have signed up with the Google Adsense program.

You can find some aspects that are similar with Google Adsense and other affiliate marketing programs and you can also see a lot of differences. With Google Adsense, all the person has to do is put some code on their website and Google takes care of just about everything else.

The ads that Google places on your site will generally be targeted and relevant to the content of your site. This is an advantage for both you and for the advertiser, as the visitors of your site would more or less be interested with the products or services that are advertised.
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